TED2025 Opener

Conference Opener

TED2025 Opener | Workflow

Brand Video

Brand: TED

Director: Don Allen Stevenson III

Senior Creative Director: Paul Trillo

Producer by Asteria Film Co.

Producer: Douglas Emerson

Executive Producer: Benjamin Michel

Executive Producer: Justin Lacob

Executive Producer: Bryn Mooser

Head of Production: Matt Cherchio

Animation: Joel Lava, Chad Bonanno

Marey Gens: Julia Roga + Asteria Team

Sound Design + Mix: Chris Marino

Composer: Thoughtwrk

TED approached Asteria to create a film reflecting on 40 years of TED for their 2025 Conference Opener. Directed by @donalleniii and the Asteria team, the result is a tribute to innovation—a dynamic blend of motion graphics, gaussian splats, and generative AI elements made with MAREY, the clean AI model created by Moonvalley.

TED is a non-profit that believes powerful ideas, powerfully presented, move us: to feel something, to think differently, to take action.

Asteria is an artist-led generative AI film and animation studio powered by the first clean and ethical AI model. Asteria produces animation, fiction, and non-fiction film and television, all through the lens of a filmmaker-first approach and alongside Moonvalley has built the first of its kind clean foundational AI model.